Responsive Design

ServicesResponsive Design

When it comes to making the most out of your web presence, you need to meet the demands of today’s users. Your audience likely browses on a variety of different platforms, so a responsive design is essential.

Yet this is something many older or more traditional websites simply lack. If this is the case, then you don’t need to scrap your entire site. Our responsive design conversion can take your existing architecture and transform it into something more suitable and adapted to today’s busy, mobile environment.

As more and more people are relying on their mobile devices in performing searches or browsing the web, it is imperative that businesses understand the importance of having a responsive website design. Mobile browsing is increasing year on year according to the leading search engine company Google. The practicality and use of use of smartphones, has had many individuals relying on them for performing local based searches which has increases every year. So it's logical as a business you want your users to get the best experience while browsing your website hence responsive design is essential to stay competitive in today's market. Not only will you increase your visitors and site performance but responsive design will also increase your conversion rate.

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Responsive design refers to websites that adapt (or, ‘respond’) to the user’s behaviour. More specifically, it adapts to the nature of the device being used. There is a big difference, for example, between desktop computers and mobile phones. What works for the former is too big for the latter. Dedicated mobile sites, on the other hand, offer little for desktop users. Of course, in the middle of all this are tablets and other differently-sized devices. In the past, many people would have co-existing mobile and desktop websites but today’s market is simply too diverse. Responsive web design solves this by adapting the website and its various elements to fit the screen size and platform in question. This also considers additional factors, such as the orientation of the device, to ensure the best experience each and every time. Under the hood, of course, responsive design conversion is a little more complex. Such a design can be implemented using the likes of CSS (Cascade Style Sheets), in addition to various grids and flexible layout formats. Yet, perhaps most importantly, this needs to be done correctly, which is why it is best to use our responsive design conversion tools.

On the wrong device, a website can look horrible. When images are not to the right proportion and elements overlap, are too large or can’t even be displayed at all, users quickly lose interest. An ill-fitted design can ruin your navigation, functionality and, ultimately success. Likewise, you also need to keep up with your competitors. If your rivals have a responsive design and you do not, they will instantly appeal to customers that have devices your existing website isn’t able to support. Responsive design is a dynamic solution that ensures every customer is welcome. No matter what device they have, a responsive website can offer something that makes the most of their screen size, resolution and orientation. In short, it’s another vital step in offering the customer experience today’s audience expects without question.

As mentioned earlier, our handy responsive design tool can convert existing websites into the adaptable websites that your customers appreciate and expect. This is a much less expensive or resource-intensive option than rebuilding the website from scratch, as it ensures your existing hard work doesn’t go to waste. So, do you want people to be able to browse your website from any device? Start using our conversion services!

Mobile usage in this present day and age has hit the roof. Smartphones, tablets have replaced the traditional desktops in households. These new gadgets have enabled us to browse the internet more easily and conveniently too. Search engine companies like Google have openly said that they prefer sites that use responsive website design as their mobile configuration. Many businesses are still lagging behind in adopting this trend for some reasons. Research from Google shows that search queries conducted from mobile devices are increasing year on year then ever before. In 2012 alone, more than 50% of all local based searches were done from a mobile phone device or tablet. With the shift clearly on accessing and browsing the internet on smartphones, it is imperative that businesses begin considering shifting to responsive web design.

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